July 1, 2020
董事会宣布全票通过，停止使用印度人作为学院的吉祥物和竞争团队的名称, effective immediately
July 15, 2020
Mascot Search Committee co-chairs named: Bob Grandizio, Jr. '90 and Jamie (Brush) Scott '98
July 20-30, 2020
Mascot Search Committee selected and notified; committee composed of students, alumni, faculty, staff, coaches, parents and trustees.
Aug. 3, 2020
Mascot Search Committee announced by President Bart Griffith '93
Sept. 1-21, 2020
Mascot Search Committee identifies search parameters; feedback gathered from committee members, 学生和教师对未来吉祥物的期望特征
Sept. 29-Oct. 14, 2020
Open call to the SSA community for mascot suggestions via survey
Oct. 15-28, 2020
吉祥物遴选委员会从600多个候选名单中筛选出22个半决赛选手, utilizing search parameters, characteristics and focus groups
Oct. 28-Nov. 4
通过调查收集了22个吉祥物半决赛选手的社区反馈
November 2020
吉祥物搜索委员会根据社区的反馈缩小了半决赛选手的范围，并将5个决赛选手提升到董事会考虑:斗牛犬, Hawks, Lions, Owls and Wolfpack
Dec. 17, 2020
理事会开会讨论并投票选出五名决赛选手
Dec. 21, 2020
SSA's new mascot, the Bulldog, is announced to the community
January 2021
Branding committee established; Rickabaugh Graphics selected as branding & design partner after extensive request for proposal (RFP) process
February-April 2021
Branding committee and design firm collaborate on brand research and concept development; design concepts tested with focus groups of SSA constituents
May 28, 2021
New SSA Bulldogs logos and branding unveiled to the community
